Cameron Luck is a Lead UX Designer at Amazon in Seattle, WA with an affinity for prototyping, research, and interaction design

who believes in changing the world one interaction at a time

Amazon Care

Healthcare for everyone in 60 seconds or less.

Amazon Care is a healthcare application aiming to lower the cost and complications associated with healthcare. 

Amazon Care is a benefit being piloted for Amazon employees and their families in the Seattle area.

Amazon Care - Your Orders

Evolving the recipient experience.

The "Orders" pages of the Amazon website are the 2nd most visited pages on the entire site as customers feequent these pages to track packages, cross-reference transactions, and browse through past purchases.

This redesign is focused on making each of those experiences better by focusing on the reason the customer is there and delivering the content they need to them at the right place and time.


Amazon Pinpoint - Journey Builder

Marketing automation is a journey.

Amazon Pinpoint was a data-driven targeted messaging system looking to expand its toolset into a full-fledged marketing automation suite.

The Journey Builder not only shifts the power from the hand of developers into the hands of marketers, but unifies all of the power and functionality of the Pinpoint platform into a single toolset, allowing marketers to schedule robust messaging campaigns to send to customers based on behavior over time.


Amazon Sumerian

Web-based AR/VR content creation tool in the cloud.

Amazon Sumerian is an experimental web-based editor that aims to make it easier to create AR, VR, and 3D content for the web. The platform is powered by AWS and consists of a number of tools that allow developers to create and deploy immersive experiences directly from a browser.

Sumerian launched at re:Invent 2018 and has continued to build traction amongst the mixed reality development community specifically for its future-looking integration with WebXR. 


Lumberyard by Amazon

Game development with the power of the cloud

Lumberyard is a robust and free game engine that allows developers to create AAA-quality games from any Windows PC. Lumberyard has direct connections to AWS that allow for even the smallest teams to scale their production beyond their wildest dreams.

Amazon Lumberyard


High fashion. Low prices.

MyHabit was a small flash sales  application launched by Amazon as a way to test their hand in the fashion industry. With over 7 million users, MyHabit established itself as a niche event-based shopping experience within the fashion industry.

As the years went by, MyHabit expanded from its original goals and lost its identity in the shuffle, making the app less effective and less profitable than it could've been - warranting the necessity for an overhaul of the entire experience.

MyHabit – Browse Bar


Your portable cash register.

ExpressPay is a native iOS app created to help reduce long lines and lengthy wait times in brick and mortar stores. Cashiers could become mobile by utilizing this app to quickly check out customers with 10 or less items from anywhere within the store. 


Shift Track & Shift Sync

Shift management for managers and employees

Shift Track & Shift Sync are native iOS apps that were designed to make schedule changes quick and easy. Employees are able to make shift swaps easily via the ShiftSync app for iPhone and Apple Watch while managers can view and manage their employees time and schedules via the ShirtTrack iPad app in realtime.

This set of apps eliminates the need for employees and managers to use strings of calls and text messages or visits to the store to communicate their availability to one another for simple schedule changes.

Shift Sync – home
© 2020 Cameron Luck. All rights reserved.